Go woke, get rich: why rightwing hate campaigns don’t affect the box office

Culture | The GuardianWednesday, July 22, 2026Jul 22

In brief

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“After a bigoted online backlash, led by Elon Musk, The Odyssey achieved a monster weekend – the latest example of a targeted takedown that didn’t work The Odyssey: jaw-dropping action, dark magic and dolphin cameos – discuss with spoilers E”
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Go woke, get rich: why rightwing hate campaigns don’t affect the box office

In brief

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